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October 20th, 2024

FOR MEETING PLANNERS

Here are a few ideas for Exhibitor engagement to implement at your next event:

Create an online resource center for Exhibitors where they can easily find the service kit and prospectus, along with video and article tips for how to make the most of the various advertising and sponsorship opportunities available. PS – we build a resource center for our conference partners and can do it for you too!
Offer an option for exhibit coordinators and on-site reps to receive text message alerts for last-minute changes and reminders.
Provide a daily tip for exhibitors each day of the event. This keeps the on-site reps motivated and inspired.
Recognize your first-time exhibitors so attendees know where they are and what they provide.
Provide graphic templates exhibitors can use to promote their involvement in your event.
Make sure exhibitors have access to fast, free wifi so they can stay connected to the office. Bonus if you can offer a couple of tables and chairs near electrical outlets in a quiet corner of the exhibit hall so reps can get a bit of work done when attendees are in sessions.

-Ann Dosen

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