Podiatry Meetings | Podiatric meetings are our jam.
Podiatry Meetings | Podiatric meetings are our jam.
As you know, I had the honor of being on-site last week at a conference. Today I did my homework: reading through the physician and exhibitor surveys.
Obviously everyone gave the event 5 stars (duh) but what I found most interesting were the results to two simple questions for physician attendees:
What was your favorite session?
What was your least favorite session?
What amazed me was that for every glowing review of one specific session topic or speaker, there was an equal and opposite negative response (hello Newton's Third Law).
And, each survey response had compelling comments to support their opinions. I have seen this before but it's never been so equal.
It made me stop and think: being on a scientific committee is basically an impossible job. No matter what you do, it's never going to make everyone happy.
All you can do is try to be different and innovative each year. But not too innovative – oh no – that scares attendees too.
You have to think like Goldilocks and create something that is just right.
Best of luck to all the education content planners out there!
Oh, I don't have the magic answer to this problem. Just an observation from the front lines.
My best advice is to provide a good mix: traditional, innovative, surgical, conservative, practice management, networking, small groups, hands-on…
Good luck out there, content planners. May your surveys be kind and your comment sections merciful.
-Ann Dosen
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