Podiatry Meetings | Podiatric meetings are our jam.
Podiatry Meetings | Podiatric meetings are our jam.
Have you heard the young folks use the word “cringe”?
There’s something on my mind that makes me cringe. And ya, I’m a broken record here but UGH.
In the past several weeks, I’ve heard more than one DPM “influencer” casually say, “It doesn’t matter if I actually use the product – I’ll promote it if it pays enough [or if you send it to me for free].”
Ya, let’s see how that works out for you. It’s a fast track to irrelevance.
Our industry is smart. Your audience is smart. Your peers are paying attention.
Your reputation will outlast the contract.
If you’re looking to put your name on something, start with something you believe in.
We can all make a list of “key opinion leaders” that were EVERYWHERE 5-10 years ago and NOWHERE now. Don't be that guy (or girl!).
-Annie
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