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Category: Tricks of the Trade – Meetings

DEMO, DISCUSS, DO

Christina Mason July 20, 2024 No Comments
AXE SOME TRADITIONAL LECTURES This month, I provided the following two articles in the DPM Newsletter; you may have received it if you have chosen to be on our DPM…
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MEETING TRENDS; MIS IS HOT

Christina Mason June 20, 2024 No Comments
In this month’s DPM newsletter, I noted that MIS seems to be a popular scientific trend at the moment. In fact, there are 4 upcoming events focusing on this subject…
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VIRTUAL SABOTAGE; LACK OF ATTENDEE APPRECIATION

Christina Mason May 20, 2024 No Comments
Last month I shared an article with you: HCPs Weigh In on What Draws Them to Conferences https://www.meetingsnet.com/medical-pharma-meetings/hcps-weigh-what-draws-them-conferences It still continues to evoke areas that are worthy of discussion. I…
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THROUGH THE YEARS; UTILIZING NOSTALGIA MARKETING

Christina Mason May 20, 2024 No Comments
Nostalgia; everybody loves it! An article in techtarget.com describes Nostalgia Marketing as: “In marketing, tapping into nostalgia means associating a product, service or brand with memories from the past to…
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