Earlier this week, a friend I used to work with at a marketing firm (before my podiatry days) reached out and asked me what I have been up to for the last decade. (Note: I'm not the best at long-distance friendships). I'm sure many of you have been in the [...]
One of the best things about getting out of the office and to a conference is hearing what others are doing - and then wishing I was smart enough to think of it first! One of the best ideas I've heard in a long time is finding another exhibitor colleague [...]
In January, at SAM. we held an Experienced Exhibitor Workshop that was packed with information. We do plan on sharing it all with you... but here's a chunk focused on post-show communication that you can sink your teeth in to for now. Did you miss the pre-show communication and/or on-site [...]
Last month at SAM we held an Experienced Exhibitor Workshop that was packed with information. We do plan on sharing it all with you... but here's a chunk focused on at-show communication that you can sink your teeth in to for now. Did you miss the pre-show communication tip last [...]
Last month at SAM we held an Experienced Exhibitor Workshop that was packed with information. We do plan on sharing it all with you... but here's a chunk focused on pre-show communication that you can sink your teeth in to for now. Did you miss the pre-show communication tip last [...]
February 2023 at SAM we held an Experienced Exhibitor Workshop that was packed with information. We do plan on sharing it all with you... but here's a chunk focused on pre-show communication that you can sink your teeth in to for now. Communication strategy is a LOT to digest... so [...]
This week at SAM we are going to be putting on an Experienced Exhibitor Workshop with the main focus centering around Choosing The "Right" Conferences. As I've been preparing for the workshop, it became very clear that there is no perfect list of meetings for everyone. In fact, when Ann [...]
This year, one of the most common threads in our conversations with both exhibitors and meeting planners is that they don't know how to reach young physicians. Well, we wanted to do our best to help with a young physician survey that we posted on our website the entire year. [...]
We've often recommended to avoid the copy/paste method when it comes to your tradeshow strategy; and we still do! However, I've also seen and/or been a part of teams that switch up their strategies every so often even when it doesn't seem to make a difference in the outcome. What [...]
Earlier this year I wrote an article about experiencing imposter syndrome. If you missed it, you can check it out by clicking here. The article was great, if I do say so myself (and I do!); however, it lacked a solution to overcoming this inevitable feeling. Now that I am [...]
