TRICKS OF THE TRADE
Quick Tips for DPMs
Seasonal Planning: Conferences and Practice PR
Before you blink, you will realize that November is here… and for most that means the beginning of the holiday season, but for DPMs (and hopefully most in health care), it means DIABETES AWARENSS MONTH!
This year, use the next couple of weeks to think of ways that you can help contribute to Diabetes Awareness Month and educate your community about podiatry and this chronic disease.
There are several ways you can get involved and put yourself in the public eye to enhance your credibility as a diabetic specialist AND as a key opinion leader in your area. Here are some quick ideas to get you brainstorming…
Offer free diabetic foot screenings on a specific day (or days) at the clinic
Take donations at your practice for diabetic care packages
For everyone who purchases a certain about of ancillary products in the office, a pair of diabetic shoes will be donated to someone in need
Take donations for unused diabetic supplies
Set up a T1D Walk Team (formerly Juvenile Diabetes Research Foundation)
When you become an active member of your community in areas of healthcare that go beyond the foot and ankle, you set yourself apart from other practitioners, PLUS (and the most important) you are contributing to awareness about the critical need for podiatric care in areas that (sad, but true) just don’t know.
COMMUNICATE YOUR CONFERENCES
Make sure you showcase your meeting attendance with pictures of yourself or your team on your website, your socials, email marketing… you can even have pictures up in the practice if they enhance your message!
We’ve made some updates to the PODIATRYMEETINGS.COM CALENDAR.
Check it out for upcoming Diabetic / Wound Care Educational Events including:
SAWC Fall | Las Vegas, NV
October 2 – October 5
Desert Foot Conference | Phoenix, AZ
October 30 – November 2
Fundamental Peripheral Nerve Repair Course – AENS | Key West, FL
October 31 – November 1
Diabetic Foot Global Conference (DFCon) | Anaheim, CA
November 7 – November 9
Great Debates & Updates in Diabetic Foot | Dallas, TX
December 5 – December 7
Superbones Superwounds Fall | Virtual
December 7 – December 8
-Sarah Breymeier