With the return of in-person exhibit halls and conferences on the horizon, combined with the increase in online CECH opportunities for DPMs and the knowledge that exhibitors will be attending fewer trade shows than they have in the past, it is crucial that meeting planners rethink their events and what [...]
Finally, we are seeing a cautious return to in-person events. Yes, they may be hybrid (both an on-site aspect with virtual), but that means we are on the brink of more events where we will all be face-to-face again! Given, the forecast, now is the time to dust off your [...]
Last month's newsletter provided thoughts regarding how you can increase the value of your meetings if you take some time to make an action plan beforehand. Click here to read that article. As promised, your DPM Downloads are now available to help you get that plan off the ground! CLICK [...]
Because it's been so long since we've been able to go and do much traveling, we (Ann and Sarah) haven't provided any recent Travel Tips in our monthly newsletter - but that doesn't mean the old tips aren't still useful! CHECK OUT OUR TRAVEL TIPS PAGE HERE. If you [...]
What we’re reading, listening to, working on… Hi, I’m Ann! I’m a South Carolina homeschooling mom of two boys. Currently, I have a pile of books on my nightstand I’m trying to get through, including Start With Why by Simon Sinek, Mindset by Carol Dweck, All the Light We [...]
Over the last year we've made the transition from putting sales reps on planes to visit DPMs across the country at different events, to placing them in front of their computer screen to address leads as they come through virtually. It may seem more difficult to determine how to [...]
As we forge on into more months of virtual meetings (yes, we're seeing some on-site come back little by little, but virtual is still our reality), we have become more aware of which aspects of virtual exhibiting are truly critical to success. I have found that one of the [...]
Often we see companies get discouraged by comparison when it comes to the "bells and whistles" of a marketing campaign. If you are a medium-sized or small-sized company comparing your marketing messages/tools to companies that have much larger budgets, try to avoid doing so. If you do, you're simply [...]
I’m currently reading Carol Dweck’s book, Mindset. In the book, she discusses two types of mindsets: Fixed and Growth, and their impact on everything from business to relationships to succeeding in school. Simplified, a growth mindset is the belief that you are limited by nothing. You can improve anything [...]
Looking back at the meetings you've been to in the last 2, 3, or 4 years, it's probably safe to say that there haven't been too many significant changes from one year to the next. So when we get used to the way our meetings go, we also tend [...]
