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April 20th, 2023

Post-Show Communication Strategy

In January, at SAM. we held an Experienced Exhibitor Workshop that was packed with information. We do plan on sharing it all with you… but here's a chunk focused on post-show communication that you can sink your teeth in to for now.

Did you miss the pre-show communication and/or on-site show communication tips? Dig into them below:

CLICK HERE TO GET PRE-SHOW COMMUNICATION STRATEGY

CLICK HERE TO GET AT-SHOW COMMUNICATION STRATEGY

Communication strategy is a LOT to digest… so we're trying to deliver this to you in a way that is easier to swallow. Enjoy!

DO MORE THAN FOLLOW-UP CALLS AND EMAILS

Schedule a post-show webinar with the show hot leads.

Reflect on the conference and think about the most common questions and/or conversations you had throughout the weekend.

Implement a short Q&A session on a platform like Zoom with all the leads you acquired; it could turn into a really good focus group for you!

Ask a DPM brand champion to be in attendance to share his/her experience, help answer questions from a practicing physician, and sing your praises

Offer extension of show special for the next 24 hours

-Sarah Breymeier

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