Want to be remembered? Stop playing it safe. Ann Dosen I heard a podcast episode on the Russell Brunson show recently where he was interviewing Dan Kennedy and the rebel in me was inspired. Most businesses aren’t failing because they lack a marketing plan—they’re failing because they lack personality. While [...]
Why Podiatrists Need to Embrace Their Inner Disturbing Element Ann Dosen My friend Dr. Richard Cowin recently shared the most delightfully misheard childhood story from Wayne Dyer—and I haven’t stopped thinking about it since. Little Wayne comes home from school and says, “My teacher called me a scurvy elephant.” Confused, [...]
Avoid Being Too AI Obvious Ann Dosen By now you've had a chance to use ChatGPT (or a different AI model) to write something for you. Maybe it's a blog article, or an email, or a social media post. You may even be able to recognize social media posts that [...]
I have been on the hunt recently for an AI assistant to join my Zoom calls and take notes for me so I can be more engaged in the meeting rather than focused on taking notes. Enter my new bestie… Read.ai. You know I love my techy tools. Not only [...]
For years, I saw sponsored happy hours and dinners as a nice bonus—extra sponsorship dollars without eating into valuable CECH hours. But recently, I’ve realized they’re so much more than that. As conference planners, we need to work more closely with sponsors to create unforgettable, well-attended happy hours. Why? Because [...]
Ah, good ol’ Abe Lincoln knew what was up. If you charge into a massive project without prep, you’re basically hacking away with a dull blade—exhausting yourself and getting nowhere fast. And that’s exactly why I’m making 2025 the year of streamlining at PodiatryMeetings.com. Let’s be real: last-minute scrambles and [...]
Missed the workshop or need a quick refresher? Here’s what you missed at the Experienced Exhibitor Workshop at SAM2025—my high-energy session designed to help exhibitors dominate the trade show floor. ✅ Maximizing ROI with Data: Stop guessing—track leads, follow-ups, and conversions to measure what truly works. ✅ Personal Branding & [...]
I’m sharing this video because AI is flipping the script on healthcare, and I’m all about tools that make life easier for both doctors and patients. The potential to streamline workflows, improve care, and boost efficiency—without losing the human touch—has me seriously excited about what’s next in the industry! https://youtu.be/OzgD9AkxDDY?si=hsQnwU3f9Lp11a1H [...]
I recently listened to a podcast episode with Amy Porterfield interviewing Mel Robbins about her new book, “The Let Them Theory.” (Online Marketing Made Easy podcast episode #744) In addition to reminding me that I need to read this book immediately, the part that really spoke to me was when [...]
I recently came across a sponsored LinkedIn post that really resonated with me. It posed the question, “What if Nike advertised like a B2B company?”—showcasing mock Nike ads focused purely on product features instead of the brand’s iconic storytelling. It’s a stark reminder that compelling narratives often outshine feature-heavy pitches. [...]
