If you've read the DPM and Vendor Tips in this month's newsletter, you've noticed that I am strongly encouraging all of us to get out of the house and get to a meeting. But wait, you're a meeting planner. Why would you go to a meeting? We don't know what [...]

If you've read over this entire newsletter, you likely caught that I've taken notice of the "hot topic" of pediatrics in podiatry. It also may have you thinking, "Oh no.... I don't have a pediatric track in my agenda!" Don't stress!! Just because something is seemingly trending, doesn't mean every [...]

Over the last couple of years Ann and I have had the unique privilege of consulting with meeting planners to assist in making positive changes for both DPMs and exhibitors. For a while it seemed that many people in both of these target audiences felt that meeting planners either just [...]

You’ve heard about it, but have you tried it yet? Do you ever have a day or a moment where you can’t think of the right word to use in a marketing phrase or description? It’s right on the tip of your tongue, right? It happens to all of us. [...]

Over the last several weeks, we have taken a deep dive into creating practical ways exhibitors can determine how to "choose the right meetings". So, we thought it only fair to share with you the information we are recommending to our vendor family when they are figuring out what meetings [...]

There was an article published in the March/April 2023 issue of PCMA Convene Magazine written by Kimberly Hardcastle-Geddes called “How to Use Social Proof to Market Your Event.” Read the full article by clicking here. PodiatryMeetings.com was founded on this concept and we believe the power of reviews and testimonials [...]

Ann and I have been to a lot of meetings... we've really taken on the Sampler Platter; meaning, lots of different shapes and sizes to choose from! One thing we've noticed that really came to a head during our Experienced Exhibitor Mastermind focus groups, is that the meetings that take [...]

Ann and I have had the opportunity to speak to a LOT of meeting planners and organizers over the last several years. One of our favorite aspects to discuss are the sponsorship packages for vendors. On the same token, one of the things we hate to see are companies who [...]

Over the last couple of years, Ann and I have had the awesome opportunity to work with more of you - the planners behind the scenes! We've also been able to get a closer look at those who are going the extra mile to truly get to know their audiences [...]

If you have read the DPM Tip and the Exhibitor Tip above, you have probably caught on to my theme this month. And now it's your turn! Ann sent over an awesome quote from the November 2022 issue of Convene Magazine, which actually inspired this entire newsletter.... “The event organizers [...]