About Christina Mason

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So far Christina Mason has created 58 blog entries.

CHOOSE WHAT WORKS

RETENTION & MEETING STYLES The article above details the ways in which we are most likely to retain information - with the best way being by teaching. But, we're not always in the teaching position... This should become a key consideration when you choose the meetings you attend. I've written [...]

HONING YOUR SKILLS

TEACHING DOES A DR. GOOD I've been lucky enough this summer to get away from my desk for a few hours each week and hit the golf course; and this year is particularly more enjoyable as there has been a noticeable improvement in my game compared to my first few [...]

MARKETING MASTERY

EMAIL ANXIETY I'm always relatively surprised when I find out how many companies I have known for several years do not have an email marketing program in place; especially when we serve such a unique, niche audience - DPMs. Typing out an entire article about the ins-and-outs of getting an [...]

SALES SWAGGER

TOOL TIME - PLEASE SHARE WITH ME I was recently reflecting on the fact that I'm legitimately starting to feel like one of the "old" people at work (granted I work by myself in my home, so technically I am the youngest person in the office still). In fact, last [...]

DEMO, DISCUSS, DO

AXE SOME TRADITIONAL LECTURES This month, I provided the following two articles in the DPM Newsletter; you may have received it if you have chosen to be on our DPM Newsletter Send List. :) Why am I copying/pasting? Well... consider these thoughts and concepts as you put together your agenda [...]

ARTICLES WORTH SHARING; AI IS AGING ME

I'm going to be blatantly honest - I am finally starting to feel old when it comes to some of the new advances in technology. Up to this point, I have either been highly active in adopting new technology, or been able to catch on faster than most with anything [...]

ARTICLES WORTH SHARING; I VOTE “YES!” FOR FOOD TRUCKS

Two summers ago Ann and I went to the North Coast Foot & Ankle Symposium at Kent State and I saw something I had never seen at a meeting before - a food truck! Food trucks are in my TOP 10 of all-time favorite things on this earth. Food choices [...]

MEETING TRENDS; MIS IS HOT

In this month's DPM newsletter, I noted that MIS seems to be a popular scientific trend at the moment. In fact, there are 4 upcoming events focusing on this subject matter: July 19 - 20 | Rosemont, IL | 12 CE IMIFAS Cadaver Lab July 26-27 | Online | 10.5 [...]

PROOF WE CAN’T SATISFY THEM ALL; 50/50 SPLIT ON MEETING LIKES & DISLIKES

In last month's DPM newsletter, we provided a poll to gain a stronger understanding of the opinions of certain meeting aspects. Instead of trying to explain, I'll simply copy/paste below and provide the results. GOOD NEWS! WE HAD OVER 1,000 DPMS PARTICIPATE IN THE POLL! BAD NEWS... I was hoping [...]

CONQUERING CONFERENCES; SMALL BUT MIGHTY

Remember this ad? (https://files.constantcontact.com/7c46d117701/ddbfce09-1629-44f4-b336-b9c53e9c89f9.jpg?rdr=true) It's a great example showcasing why bigger is not always better; or that a small space can't be eye catching. Usually the biggest space that we have to exhibit in is a 10x10 booth; other times we only have the small area surrounding a 6' table. [...]

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