The Experienced Exhibitor
Read previous issues of the Experienced Exhibitor by clicking the issue below.
March 2022 – coming soon!
Check out the individual “Buzz” reports below:
Sales & Marketing Buzz
Repeated Exposure – Proof of Concept | May 2023
We have all heard that it takes varied, repeated exposure of something before it resonates with the audience. We've written [...]
Our Favorite Design Tools for Marketers
Last year, we hosted an event for physicians called PodiatryExpo. During the Expo, one of the segments was a 3-part [...]
Exhibitor Workshop Recap | May 2023
Back in February at the FPMA SAM conference, we hosted an Experienced Exhibitor Workshop in the Exhibit Hall. We [...]
Statistics & Logistics Buzz
Exhibitor Outlook Recap
EXHIBITOR Magazine's 2023 Economic Outlook Survey published some interesting data recently. CLICK HERE FOR ENTIRE ARTICLE The graphs I found [...]
Room Blocks
Ann Dosen Have you ever wondered why conferences ask you to book in the room block at the conference hotel? [...]
Did you know?
Which state has the highest number of podiatrists? If you guessed Florida, you're right! When considering your next target area [...]
Mindset & Motivation Buzz
Finding Your Flow Zone | Nov 2022
We all have days or a time of day when we sat down, felt motivated, and got a ton of [...]
How to Conquer Imposter Syndrome
Earlier this year I wrote an article about experiencing imposter syndrome. If you missed it, you can check it out [...]
Using the Enneagram to Know Your Team Strengths and Weaknesses
There are many different systems used to define personality types. Myers-Briggs, DISC, Love Languages, StrengthsFinder, Enneagram – just to name [...]
Fun Stuff Buzz
Fun idea for you!
Ann Dosen Check out this cool thing I found - use it at your booth during your next show and [...]
Travel Buzz | April 2021
If you had flight credits from cancelled travel in 2020, be sure to check the expiration of the credits. Many [...]
Travel Buzz | March 2021
Because it's been so long since we've been able to go and do much traveling, we (Ann and Sarah) [...]
Tricks of the Trade for Vendors
Published in our monthly newsletters
TRICKS OF THE TRADE, Quick Tips for Exhibitors
Victory via Vulnerability Sarah Breymeier I was browsing through the latest issue of EXHIBITOR Magazine and stopped when I saw [...]
MARKETING MASTERY
EMAIL ANXIETY I'm always relatively surprised when I find out how many companies I have known for several years do [...]
SALES SWAGGER
TOOL TIME - PLEASE SHARE WITH ME I was recently reflecting on the fact that I'm legitimately starting to feel [...]
CONQUERING CONFERENCES; SMALL BUT MIGHTY
Remember this ad? (https://files.constantcontact.com/7c46d117701/ddbfce09-1629-44f4-b336-b9c53e9c89f9.jpg?rdr=true) It's a great example showcasing why bigger is not always better; or that a small space [...]
SALES SWAGGER; FRIENDS WITH BENEFITS
Heeeeeyyyyy now.... what did you think this article was going to be about? It's not that. Instead, I want to [...]
MARKETING MASTERY; TOSS THE TRINKETS
This tip could also go into the "Conquering Conferences" section of this month's vendor newsletter, but ultimately it's a marketer's [...]
GOOD ADVICE – PLAIN AND SIMPLE.
No matter if you work in the podiatric profession as physician, vendor, or meeting organizer/planner, utilizing the tips and resources supplied below will serve you well!
CHECK THIS OUT: A podcast I just discovered
Ann Dosen You know I love podcasts. I recently found a new one I've been listening to non-stop... “The Art [...]
READ THIS: The One Thing by Gary Keller
Ann Dosen Lately, I've been feeling overwhelmed. Can you relate? I recently finished the book The One Thing and it [...]
Resources Worth Sharing | Top 3 Podcasts I’m Listening to Right Now
Every day I listen to at least one podcast episode while I’m driving or working out to give me [...]
Resources Worth Sharing | Read This: “The Slight Edge” by Jeff Olson
Stay Productive Without Getting Overwhelmed. I read this book cover to cover in just a couple of days. It's [...]