TRICKS OF THE TRADE
Our Experience for Your Use
This website was created created and co-founded by us – Sarah Breymeier and Ann Dosen.
Both of us have spent nearly ten years in the podiatry industry, attending dozens upon dozens of podiatric meetings and trade shows.
Therefore, we want to put our experience to good use!
Below are some helpful “tricks of the trade” from us to you… enjoy!
GOOD ADVICE – PLAIN AND SIMPLE.
No matter if you work in the podiatric profession as physician, vendor, or meeting organizer/planner, utilizing the tips and resources supplied below will serve you well!
Increase your Productivity and Without Getting Overwhelmed.
I read this book cover to cover in just a couple of days. It’s been a few years since I read it, but it always stands out as one that I recommend to anyone that wants to continue to achieve. Whether you own a small business (like a podiatry practice or a device company), it’s easy to get overwhelmed with all the things you should be doing.
The Slight Edge provides practical/doable advice to help you set your goals and break down the activities that must take place to achieve those goals – step by step. By doing a little bit every single day, you will see big changes over time. There’s no need to do everything in one day, one week, one month, or even one year.
Do one action item every single day and the result will show itself!
-SARAH
Every day I listen to at least one podcast episode while I’m driving or working out to give me inspiration for the day. There are days when I wake up and don’t want to do a single thing other than catch up on episodes of Outlander, but after listening to one of these podcasts, I know I can take over the world! No matter what your daily life brings you, every single person on the planet will get something out of listening to these individuals.
John Maxwell Leadership Podcast – a weekly podcast from the leadership authority John Maxwell. This podcast focuses on the principles, practices, and process of becoming a transformational leader. Even if leadership is not one of your primary goals, the principles translate to any project or position you are in. I always come away with new motivation or a fresh outlook on a current project. Each episode comes with a downloadable resource to work through.
Online Marketing Made Easy with Amy Porterfield – Amy Porterfield is considered the GIANT in the online marketing space. She is so inspiring to listen to. Her episodes include expert interviews, mini execution plans, and secrets from her product and service launches; all tied together by her mission to make each episode as actionable and profitable as possible. Every episode I listen to of hers gets me thinking about the next big thing I want us to tackle. Her advice is tangible and for real life.
Rise Podcast with Rachel Hollis – hosted by the best-selling author of “Girl, Wash Your Face”, this podcast is a series of conversations with business powerhouses and personal development leaders where each episode provides listeners with tactical, valuable takeaways.
-ANN
TRICKS OF THE TRADE
Tips for DPMs
CHECK OUT OUR LIBRARY OF DPM DOWNLOADS – CLICK HERE!
Trade Secrets for YOU!
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Inside PodiatryMeetings.com: From the Desk of Miss Ann-Tastic
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TRICKS OF THE TRADE
Ideas for Meeting Planners
Trade Secrets for YOU!
On Marketing… Back in May, I attended an online Storybrand summit. Last week, I was searching for inspiration and I took a look at my notes from the event. Now, I want to share some of the insight I learned. This is a marketing topic, but practice owners, industry vendors, and conference planners can all benefit. Your Customer’s (Patient’s) Journey: Curiosity > Enlightenment > Commitment Curiosity: where people are intrigued but not yet sold. Enlightenment: where you educate and provide real value. Commitment: where trust is built, and buying decisions are made. If you’ve been in business for a while [...]
New CPME Rules for Accredited CECH Providers
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For the past 90 days I’ve been testing all kinds of elements of my email marketing. I’ve used email subject line “secrets” I heard about, tested various send days and times, included images, didn’t include images, used a preheader, didn’t use a preheader, used variations of the “from” name… I’ve done it all. My data guru Christina put all of this info into a spreadsheet. I uploaded the spreadsheet to ChatGPT and asked it to analyze my data and give me answers to a series of questions. I’m sharing this info with you for two reasons: It’s amazing how much [...]
Inside PodiatryMeetings.com: Confessions of the Chief Everything Officer
I’m not usually one to kiss and tell… But I felt led to share this story. After all, I said I’m all about being more transparent, right? This article is a living example of what that looks like in action. I know that for every tough decision I make, someone else is out there wrestling with the same one. Consider this a little professional confessional, written in the hope that it gives you the courage and clarity you might be looking for. Sharing this story makes me incredibly nervous because I hope it doesn’t change how you see me. My [...]
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Remember last week when I told you I started reading a new book? You must be on the edge of your seat so I’ll give you an update: I’m still reading it. It hasn’t been relegated to the ghost town of books I never finished on my nightstand. I’m about halfway through now. I’d like to share another tidbit I found useful. (For those of you who didn’t read last week’s email: shame on you. The book is Lean Learning by Pat Flynn.) In Chapter 3, Pat talks about the Power of Champions and he breaks them into 4 categories. [...]
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