Over the last several weeks, we have taken a deep dive into creating practical ways exhibitors can determine how to "choose the right meetings". So, we thought it only fair to share with you the information we are recommending to our vendor family when they are figuring out what meetings [...]
Over the last couple of years, Ann and I have had the awesome opportunity to work with more of you - the planners behind the scenes! We've also been able to get a closer look at those who are going the extra mile to truly get to know their audiences [...]
If you have read the DPM Tip and the Exhibitor Tip above, you have probably caught on to my theme this month. And now it's your turn! Ann sent over an awesome quote from the November 2022 issue of Convene Magazine, which actually inspired this entire newsletter.... “The event organizers [...]
Earlier this year I wrote an article about experiencing imposter syndrome. If you missed it, you can check it out by clicking here. The article was great, if I do say so myself (and I do!); however, it lacked a solution to overcoming this inevitable feeling. Now that I am [...]
I know we have said this before but we are saying it again because it is, by far, the #1 leading cause of disgruntled exhibitors. No, it’s not the food (although that’s important!). Please, I beg of you, do not inflate your attendee numbers by adding staff and speakers to [...]
Sarah Breymeier If you've gotten this far, you've likely noticed that the theme for this month's tips is customer loyalty. I don't think I've ever seen a more critical time where this comes into play for meetings. I hate beating a dead horse, but I'll say it again - the [...]
In August we hosted our 2nd PodiatryExpo. This event was jam-packed with tips and tricks for DPMs to "Find Their Path and Implement Their Vision." Plus, one of the most exciting areas of content that we created was called the "No Experience Marketing Workshop". This was a collection of presentation [...]
Spill It Sarah... Let's chat about competition. We've been taught that the word "competition" is closely related to "enemy" or "foe." Then there are the inspirational quotes like, "you are your only competition," or "our competitors bring out the best in us." So as I continue, we can keep [...]
Sarah Breymeier Organizing a meeting from start to finish is a task that many would simply not be cut out to do - IT. IS. TOUGH. I'm not going to belabor all of the tasks that must be diligently fulfilled (you already know what they are), but what I do [...]
Over the last several weeks, we have had several focus groups with our industry's vendors/exhibitors in our Experienced Exhibitor Mastermind. So much useful information came to the forefront that will allow us to share with meeting planners and organizers to make events more "fruitful" for all parties. MEETING PLANNERS - [...]
