Tricks of the Trade – DPMs
Marketing Metrics
Lately I have found myself involved in many conversations about marketing. Whether it’s with DPMs on a webinar or follow-up chat or with vendors launching new products, I answer the same question over and over - what works? What’s worth my time and money? My canned response is always, “You [...]
AI Barbie Ann
Did you see PodiatryMeetings.com's post on Facebook? I jumped on the Barbie action figure AI trend and promised I would share the prompt I used. First I have to tell you - using AI is all about the quality of the prompt. If you don’t get the result you are [...]
Become a Scurvy Elephant
Why Podiatrists Need to Embrace Their Inner Disturbing Element Ann Dosen My friend Dr. Richard Cowin recently shared the most delightfully misheard childhood story from Wayne Dyer—and I haven’t stopped thinking about it since. Little Wayne comes home from school and says, “My teacher called me a scurvy elephant.” Confused, [...]
AI AI AI Caramba, Avoid Being Too AI Obvious
Avoid Being Too AI Obvious Ann Dosen By now you've had a chance to use ChatGPT (or a different AI model) to write something for you. Maybe it's a blog article, or an email, or a social media post. You may even be able to recognize social media posts that [...]
From Novice to Rockstar – OTC Dispensing
by Cody Meier, MHA, DOO Current Climate As we all know, over-the-counter product dispensing is growing quickly within the podiatry community. As insurance continues to cut services and increase patient prices, we’re expected to extenuate, diversify and maintain a high level of service. Many podiatrists are embracing the new norm, [...]
Elevate Your Podiatry Practice: Maximizing Patient Care with Durable Medical Equipment
Elevate Your Podiatry Practice: Maximizing Patient Care with Durable Medical Equipment In this era of healthcare, practitioners find the need to pursue other methods to supplement revenue to continue in private practice successfully. One method that can enhance patient care and outcomes while boosting potential revenue for your podiatric practice [...]