Tricks of the Trade – Vendors
Marketing Metrics
Lately I have found myself involved in many conversations about marketing. Whether it’s with DPMs on a webinar or follow-up chat or with vendors launching new products, I answer the same question over and over - what works? What’s worth my time and money? My canned response is always, “You [...]
AI Barbie Ann
Did you see PodiatryMeetings.com's post on Facebook? I jumped on the Barbie action figure AI trend and promised I would share the prompt I used. First I have to tell you - using AI is all about the quality of the prompt. If you don’t get the result you are [...]
Want to be remembered? Stop playing it safe
Want to be remembered? Stop playing it safe. Ann Dosen I heard a podcast episode on the Russell Brunson show recently where he was interviewing Dan Kennedy and the rebel in me was inspired. Most businesses aren’t failing because they lack a marketing plan—they’re failing because they lack personality. While [...]
AI AI AI Caramba, Avoid Being Too AI Obvious
Avoid Being Too AI Obvious Ann Dosen By now you've had a chance to use ChatGPT (or a different AI model) to write something for you. Maybe it's a blog article, or an email, or a social media post. You may even be able to recognize social media posts that [...]
How many Zoom or Microsoft Teams meetings do you sit through each week?
I have been on the hunt recently for an AI assistant to join my Zoom calls and take notes for me so I can be more engaged in the meeting rather than focused on taking notes. Enter my new bestie… Read.ai. You know I love my techy tools. Not only [...]
Trade Show Glow-Up: Your Ultimate Exhibitor Workshop Recap!
Missed the workshop or need a quick refresher? Here’s what you missed at the Experienced Exhibitor Workshop at SAM2025—my high-energy session designed to help exhibitors dominate the trade show floor. ✅ Maximizing ROI with Data: Stop guessing—track leads, follow-ups, and conversions to measure what truly works. ✅ Personal Branding & [...]